Worldwide have already adopted inbound tactics in their marketing strategy and this number is expected to increase in the next 5 years. Inbound Marketing is here to stay and failing to adapt your business to its implementation will most likely cause long-term damage to your brand's success in the long run.
Also, help your sales team understand the Austria Email List potential loss that may occur. People's tendency to avoid loss has a greater effect than that of seeking a possible gain. In other words, you can leverage this tendency of your team to convince them to adopt Inbound Marketing.
Before you tout the benefits of inbound with data and proof (which we'll get to!), your salespeople need to understand what's at stake if they refuse to adapt to the new data. This can mean a drastic reduction in revenue for your business in the future and a slower rate of lead generation and conversion.